My journey began back in 2018 when my wife started her Sports Therapy business. As in all new starting businesses the thought of looking into an empty void and waiting for a client, customer or sale to appear is a very daunting process. I came up with (What I thought) were some really good marketing strategies but after applying these and getting very little or no feed back from them I was left dejected. Bring a curious person by nature I started to do some research into this and started to understand that it’s not just a case.
How where these people doing so well when I new my wife was a better sports therapist than them?
I then tried paid adverts, maybe this is where I was going wrong, I wasn’t putting enough money into my advertising. But after a few hundred pound I quickly realised that people didn’t want to book to get their back fixed whilst being in the middle of watching a radome video of a kangaroo squeezing a dog in Australia.
Being a curious person by nature, this led me to start looking into this more and more and led me to SEO and targeted digital marketing. A complete science in its own right, learning algorithms, key words and website performance. I was hooked and no have the privilege to help other people in Liverpool improve their SEO whilst also delivering high quality advertising campaigns, ultimately improving their business.
